Why Instagram Marketing Tools?

Instagram has overtaken other social media platforms in terms of popularity. It is very popular among younger generations, ranging in age from 18 to 35.

Instagram is a superb platform for fashion and lifestyle brands.

Most brands today are using social media marketing and its tools to –

– Aid in their digital marketing campaigns

– Give exposure to their product/service

– Sell their product/service

– Drive more traffic to their site and many more.

Instagram is one of those platforms where digital marketers and online businesses are utilizing it to attract customers and provide them with enough knowledge about their brand or business. Research says that more than 80% of Instagram users follow at least 1 or 2 of their preferred brands and among them at least 60% have discovered a product they have not previously known. Among the users, at least 30% of the users have purchased a product on Instagram at least once in their usage time of Instagram.

So, If you’re looking to grow and earn revenue from Instagram surely this you can but not only presenting your store on Instagram will help your business grow.

Researchers also show, It actually depends on how frequently a brand is posting on Instagram, what content they are providing, and what hashtags they are using.

Now Instagram marketing seems difficult to you, right?

Don’t worry !!

I’ve some lists of the top Instagram marketing tools that can help you be more successful with your account like others. These tools will help you with generating leads, scheduling posts, analyzing Instagram insights, researching hashtags, and more. Even some of them are good enough to help you gain organic followers, spread your brand identity, create social relationships and enhance engagement.

I can’t wait to show you the list!

10 Best Instagram Marketing Tools

Before going I must say,

For brands, Instagram marketing tools have become extremely crucial for them to assist them in their daily promotion and other marketing aspects.

I have compiled a comprehensive list of the best Instagram marketing tools based on their features, prices, and popularity. Digital marketers and e-commerce businesses will be especially benefited from these tools for daily work and to know more about Instagram algorithm compatibility with tools.

Choose the best one for you by comparing prices and features as per your need.

Now, here we go –

1. Buffer

Buffer is one of the best marketing tools for Instagram. It is mostly used as a post-scheduling tool but it can do a lot more than that. It not only schedules your post (by setting a reminder) but also has the ability to help you analyze and increase your customer reach and performance. This tool is essential to analyze during which time of day your post gets the most attention and post accordingly. Buffer also helps you to understand your audience and their liking/disliking.

Buffer provides a browser extension, so if you love any article around the web, you can share it in just a couple of moments. The key features of the buffer tool are its analytics and its ability to work as a social media calendar. Buffer also Analytics can identify and track your top-performing content. Moreover, thanks to its ability to work as a social media calendar, you can plan your biggest content months ahead!

Buffer Pricing:

Free- $0

Essentials- $5/monthly

Team- $10/monthly

Agency- $100/monthly

2. Foursixty

Fouraixty is one of the best instagram tools for marketers. It is  an e-commerce oriented tool that is used by brands and marketers to make their Instagram feed more like a gallery of a shopping cart.

Foursixty can create a gallery of images for your products and Instagram users (shoppers) and click on the images and buy their desired products. This tool also reveals which contents drive more engagement and revenue. You can customize and curate your shopping galleries however you want. You can customize it based on your brand and its motto.

Foursixty Pricing:

Core- $50/monthly

Complete- $300/monthly

Complete Plus- $500/monthly

3. Grum

Grum is yet another Instagram scheduler tool but unlike other tools, it has its own features and uniqueness. Grum lets you manage multiple accounts simultaneously. Furthermore, you can post contents on multiple accounts too and at the same time! You can post pictures/videos/gifs whatever your product requires. Grum has a smooth and user-friendly interface; you will be able to work without any sort of lagging or bugs. Grum makes it very easy to post pictures or videos from any platform of your preference. The key features Grum includes switching between multiple accounts without any difficulties and tagging users or customers.

Grum Pricing:

Start- $9.95/per account monthly

Grow- $3.95/per account monthly

Agency- $2.95/per account monthly

4. Hootsuite

Hootsuite is another best tool for Instagram marketing. It helps with the better engagement of the social media profile. This tool provides fantastic management for Instagram marketers.

If you have a small number of Instagram profiles to manage, like 5 or 6, then this tool is one of the best out there. The free version of this tool works very efficiently and smoothly when working with a small number of accounts.

Hootsuite Pricing:

Professional- $50/monthly

Team- $129/monthly

Business- $739/monthly

Enterprise- Contract Hootsuite team for pricing.

5. Hashtags for Likes

Hashtags for Likes is one of the best Instagram marketing tools. A picture without any hashtag doesn’t feel like an Instagram picture at all! That’s why everyone these days both regular users and brands tend to use hashtags in their Instagram images.

A hashtag is somewhat of a definitive tag – it sort of defines what type of image that is. That’s why developers have developed a tool that is used to hunt down these trendy hashtags.

Hashtags for Likes can be used to identify hashtags that are being used the most at a particular time. Using hashtags can boost the reach of your Instagram posts. The tool lists down the most popular Instagram hashtags and uses it to explore what the public demand is. The right hashtag for your own product image can attract customers as well.

Hashtags for Likes Pricing:

Regular- $19/weekly

Pro- $25/weekly

6. Hopper

Hopper is another post scheduler tool. It is a very simple yet elegant tool.You can customize and schedule your post, months ahead! The interface is smooth and simple; your whole Instagram experience gets simplified. You can do various things with this tool, for example – you can post on multiple accounts simultaneously, tag and mention users and other accounts and hide your caption hashtags, etc.

With its customization and scheduler option, it easily reduces your effort which would’ve taken hours. The key feature of this tool is its ‘first comment’ feature which helps the one using the tool to start or hide conversation on the post.

Hopper Pricing:

Billed Monthly:

Number of account bundles(1x) – $19/monthly

Number of account bundles(2x) – $38/monthly

Billed Annually (Save 15%):

Number of account bundles(1x) – $16/monthly

Number of account bundles(2x) – $32/monthly

7. Iconosquare

Iconosquare is one of the best automated tools for marketing on Instagram. It influences industry driving analytics and tools to develop your business. It works in all respects successfully with Instagram accounts. Iconosquare reveals which posts will get the most attention and engagement, and at what time. You can then post accordingly for maximum customer response.

You can plan your posts ahead of time due to this tool’s ability to work as a social media calendar and post scheduler option. Iconosquare provides an in-depth review of your followers, in this way you get to know your followers a lot better. Not to mention, it has amazing analytics too.

Iconosquare Pricing:

Pro- $49/monthly

Advanced- $79/monthly

Custom- Contract Iconosquare team for pricing

8. Combin

Combin is a tool that is used to ethically gain genuine followers, likes and comments. It is yet another one of the best instagram tools for marketers. It is the perfect tool to develop your Instagram account and grow. There is no chance of getting your account banned since the followers are earned organically and safely.

Combin can be used to attract new customers and provide exposure to your business. It is a great tool to engage with the audience and earn new followers.

Combin Pricing:

Starter- $0/monthly

Personal- $25/monthly

Business- $50/monthly

9. Later

Majority of the marketers who use Instagram as a platform for promoting their products must have an idea about the scheduling of posts. It’s a hectic job to post and update content regularly. That’s why tools such as ‘Later‘ come in handy for posting pre-schedule posts. It reduces a lot of the effort.

Among other Instagram marketing tools, ‘Later’ is great because it can build a complex Instagram content calendar for various types of posts. This instagram marketing tool is a very useful tool for business on Instagram.There is also the option of creating a different content gallery for a different account.

Later Pricing:

Starter- $15/monthly

Growth- $40/monthly

Advanced- $80/monthly

10. CuralateLike2Buy

CuralateLike2Buy is created mostly for e-commerce brands. It offers more of a solution to all the problems that arise. It assists the brands to reach their targeted audience.

When you incorporate CuralateLike2Buy with your Instagram account, it permits users to shop from your feed, view your accounts, and participate in other activities. You can limit the gallery for subsets of users. It enables users to get precisely what they need from your Instagram feed by transforming your feed into a customized shopping cart.

CuralateLike2Buy Pricing:

Free trial- $0/monthly

Quote-based plan- Contract vendor

Conclusion

This is it! Hope you can choose the best one that suits you the most. So, whether you’re looking for an effective way to increase following on your account, or want to get more insights about the latest trends in the social media platform, these Instagram marketing tools will definitely come in handy!

While thinking about Instagram marketing, you might need to know about running Instagram ads. If you want to learn to get a better result from your Instagram ads then check out another blog on how to run successful Instagram ads.